Pro Step Marketing, a real estate-focused marketing strategy, design and implementation firm, worked with Debbie and Sarah Reynolds of Reynolds Team Realty in Chantilly, VA to develop a comprehensive marketing strategy to expand her online presence. The results of this strategy include a custom website with advanced search tools and search engine-friendly content.

Visitors using the new custom website will find easy-to-follow navigation, compelling copy, helpful resource tools and advanced property searches. Available properties in the Northern Virginia real estate market are easily accessible to site users - only one or two clicks away. Additionally, site visitors can search specifically for real estate in Chantilly, Centreville, Fairfax and Aldie, VA with ease.

A new search engine optimization program was also implemented that will eventually move the Northern Virginia real estate website up in the natural search engine rankings on such major search engines as Yahoo!, Google and MSN. This part of the marketing strategy will lead to more recognition throughout the community and on the Internet. Rankings vary depending on the search engine.

Reynolds Team Realty is a group of real estate professionals who go out of their way to assist buyers and sellers. Reynolds Team Realty used Pro Step Marketing's knowledge and experience to guide them through the development of the new website to better assist their clients.

"We absolutely love the website. We love the search for homes feature of the website and think that everything is set up to be very user-friendly. We have sent the link to many of our past clients and they said that it was a lot easier to navigate through than our old one," said Sarah Reynolds, the Reynolds Team Realty's lead listing manager, of her new website developed by Pro Step Marketing. "The site benefits buyers and sellers through education. Buyers can search for homes in the entire Northern Virginia area and this search comes directly from our MLS so they see every home available to them. Sellers can easily find out the value of their home and see how we market homes on the Internet. Buyers and sellers both can find out about our team and our services and see how we can better help them to reach their real estate goals."

Pro Step Marketing, located in Huntersville, North Carolina, provides real estate web design, marketing consultation and education services to real estate agents across the country, along with logo design, branding services for print and web, website design and development, including lead integration strategies, and search engine optimization. Pro Step Marketing has a team dedicated to pulling all the pieces together so their clients can finally get the results they've always wanted from their real estate marketing strategy.